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BATHU OPENS IN MALL OF AFRICA

09 September 2024

Bathu, South Africa’s iconic local sneaker brand, is excited to announce the grand opening of its latest store at the illustrious Mall of Africa. This marks the brand's 34th store nationwide, reinforcing its role as a trailblazer in the local sneaker market.

After a successful pop-up experience at SOOK, the Mall of Africa’s innovative temporary space, Bathu is ready to establish a permanent presence. The new store promises to offer an immersive shopping journey, featuring the brand’s most cutting-edge designs and collections.

Shoppers will be treated to an array of new releases, including the Khalanga, 10/43, Ndofaya, and Journey 2.0. Additionally, an exclusive sneaker release scheduled for August will further highlight Bathu's commitment to innovation and style.

“We are incredibly excited to open our doors at Mall of Africa,” said Theo Baloyi, Founder and CEO of Bathu. “This store embodies our dedication to empowering individuals to ‘Walk Their Journey,’ and we look forward to sharing our story with the Mall of Africa community.”

Since its inception in 2015, Bathu has stayed true to its mission of celebrating individuality and encouraging people to forge their own paths. With 33 stores across the nation and a thriving online presence, Bathu continues to inspire South Africans to embrace their unique journeys.

Beyond its retail success, Bathu is deeply committed to giving back through its ‘Bathu for Batho’ care foundation. The initiative aims to donate 1 million pairs of school shoes to children from disadvantaged backgrounds.

“No one often considers their future consumer. At Bathu, we think about a child in grade one who might not yet know their dreams or purpose, and we provide them with school shoes. As they progress through school, we continue to support them. One day, when they achieve great things, like becoming a Trevor Noah, they will remember the brand that walked with them,” says Theo Baloyi.

“The Bathu story is more than just about sneakers; it’s about owning your destiny, staying true to yourself, persevering, and pursuing your passions. It’s about walking your journey. We see ourselves not just as a sneaker company but as a beacon of hope, showing that everyone can achieve their dreams, regardless of their background or circumstances. Our tagline, ‘Walk Your Journey,’ encapsulates our mission to reignite hope and create sustainable employment. We believe everyone is on a journey; ours is to equip, inspire, and support that journey,” Baloyi adds.

Find Bathu opposite Woolworths (Country Road), Upper Level.